A Big Deal: the All-New
2019 Subaru Ascent
The largest Subaru model ever is built for making memories with those you love.
For adventure-loving families, the all-new 2019 Subaru Ascent is big news – in more ways than one. At the unveiling of the Ascent at the Los Angeles Auto Show late last year, Subaru of America president Tom Doll said, “Our customers wanted a larger, go-anywhere SUV that families can be excited to get in and drive without sacrificing the space. The Subaru Ascent delivers in a big way – it’s the biggest and most comfortable vehicle we’ve ever brought to market.”
The seven- or eight-passenger Ascent positions Subaru to grow right along with its customers’ families. And such families, says Subaru Carline Planning Manager Peter Tenn, provided invaluable feedback for Subaru engineers as they designed the vehicle. “We talked to a lot of moms, dads and kids when we were working on Ascent,” says Tenn. “One of the things we do whenever we create a new vehicle is try to see the face of the customer. We try to put ourselves in their shoes. With Ascent, it’s about much more than just work-life. They’re headed to the beach. They’re driving to the mountains with a full trailer. They’re carpooling six kids to soccer practice. We built the Ascent for them.”
The all-new 2019 Subaru Ascent has a direct-injected, turbocharged SUBARU BOXER engine.
Best of Both Worlds
One of the things we do whenever we create a new vehicle is try to see the face of the potential customer.
Gen X families continue to grow, and Millennials are starting to have families of their own. The Ascent had to hit the mark for both. One key consideration was knowing that passengers in the back seat often drive just as many purchasing decisions as those in front, says Tenn. “Customers want safety, they want versatility, but they also like technology. The Ascent had to be a home run, delivering on every single one of those elements with everything we could offer.”
Seven- and eight-passenger SUVs have long been associated with six- or eight-cylinder engines, but the Ascent offers both power and fuel economy thanks to its direct-injected, turbocharged SUBARU BOXER engine. “It’s the best of both worlds: power and up to 27 mpg on the highway,” says Tenn. “That’s what this new 2.4-liter really gives you. It’s fantastic, wherever we’ve driven it – highway, city, hills, towing. It really performs very well.”
The Ascent is made for versatility and dependability, whether you’re cruising on the highway, out and about in the city or heading up tough, mountain roads. “Think about climbing up to the Eisenhower Tunnel, 60 miles west of Denver, Colorado,” says Tenn. “By the time you’re through that tunnel, you’re more than 2 miles above sea level. That’s where the direct-injected, turbocharged engine really shines.” When you have a trailer or boat behind you, the Ascent has nine speeds in the transmission to make the best use
of the engine’s power, giving you the confidence to go anywhere.
“We think we have the best value in the segment,” says Tenn, citing standard Symmetrical All-Wheel Drive as one big reason why. For Ascent owners, that means having the ability to haul up to eight people, with all their gear, and the unmatched assurance that Symmetrical All-Wheel Drive provides not only in bad weather, but year-round.
Just as Subaru sought to create the ideal drivetrain for those behind the wheel, it put an equal amount of effort and thought into crafting an unparalleled experience for second- and third-row passengers. You can choose an Ascent with seating for either seven or eight and, on the most popular trim packages, Ascent provides comfortable, individual captain’s chairs in the second row at no additional charge. “By offering both captain’s chairs and bench seating in the second row, we’ve got options for customers who either have the need for more seating space or want more luxury in the second row,” says Tenn. “In many SUVs, the captain’s chairs are only available on the most expensive models.”
Also setting the Ascent apart is its sheer size. It’s big, and not just for a Subaru. “This is, hands down, the biggest Subaru we’ve ever built,” says Tenn. “It’s made for you, your family and all your gear to head off to your next great adventure.”
What a Ride
In the Ascent, all passengers will have the same great riding experience. “When we were developing the Ascent, we knew it was going to have three rows, and we wanted the experience to be just as comfortable, fun and exciting for everybody in the vehicle,” says Tenn. “So, we have air vents in all three rows and available reading lights in all three rows.” That is, he notes, not always the case in SUVs. “Nobody is going to be envious of anybody else in the vehicle,” he says. “The third row isn’t going to feel like a penalty box!”
It’s hard to be jealous, after all, when you have 19 cup and bottle holders deployed throughout the interior.
The all-new 2019 Subaru Ascent arrives in Summer 2018.
1 Requires available third-row dual USB port accessory. 2 Maximum towing capacity varies by trim level. Trailer brakes may be needed. See your retailer for details. 3 EyeSight is a Driver Assist Technology which may not operate optimally under all driving conditions. The driver is always responsible for safe and attentive driving. System effectiveness depends on many factors such as vehicle maintenance, weather and road conditions. See Owner’s Manual for complete details on system operation and limitations. 4 Activation with subscription required. Includes a three-year trial subscription to Safety Plus services and a six-month trial subscription to Safety and Security Plus services. The Concierge plan can be purchased annually or monthly. A credit card on file will be required for specific packages and for renewal purposes. See your retailer for details. 5 EPA-estimated fuel economy. Actual mileage may vary. 6 Internet access is purchased separately through AT&T with monthly, per gigabyte, and unlimited data options available. Existing AT&T customers have the option to add an additional line to their AT&T Mobile Share plan.
The Ascent is made for versatility and dependability.